Wednesday, May 19, 2010

Little Details


Meet Paul & Tzoline. For those not familiar, Tzoline is an Armenian name — but for the sake of ease, read it as "soh-lee-nay", or just Sol (which is what her non-Armenian friends call her). Now, this couple isn't unfamiliar to me.. Most of you know i'm of Armenian descent, and those of you who know anyone Armenian, you'll know that we're a pretty close-knit community. So when Tzoline called me last December, i was happy to be able to help with her wedding plans. Plus my aunt is a very good friend of Paul's mom, so i was sort of expecting the phone call.

It all started off with just invites: Tzoline is in the process of getting her degree in architecture @ Ryerson, so she's familiar with design software. She had done most of the design work, but needed supplies. Sooo, the initial extent of my involvement was simply printing her pieces, and ordering pocketfolds for her... but, and i'm sure you all knew there would be a "but," entrez le wedding planner!! In the end, we've ended up with a little bit more elaborate wedding invitation, favour boxes, table number/menu standup cards, bar menus, custom water bottles, petal cones, labels for the candy buffet takeout boxes, extra maps for guests who didn't bring their map with them, and of course place cards.

Today i spent most of the afternoon with my lovely cousin Natalie, who's home for the summer from school, wrapping up her very unique and cute favours: hand carved pomegranate keepsake boxes, made in Armenia (of course). Tomorrow: designing the place cards, printing menus, etcetera-etcetera-etcetera. OOH, best part is, i'm invited to the wedding!!! it doesn't happen often that i'm invited to weddings i do work for, but it'll be great to see everything in its place :) Stay tuned for the post next week about all that!

Detail shot of the tag on the favour boxes


The placecards will be divided alphabetcally, and these cards will help guests find their names easily


Closeup shot of their custom monogram... note the pomegranate!! Pomegranates are a very "Armenian" motif, and commonly associated with many Armenian organizations, events, companies, artwork, etc.

So anyways, the point of all this was: are you branding your wedding? Have you considered involving your stationer in the look/feel/theme of your day? What little details will you be incorporating, how else can you establish your brand? Things to think about... these little details will make your event more cohesive, and will help your overall look mesh better throughout the day.

No comments: